French lingerie is famous for being sexy, luxurious and beautifully made. Quality has a price though and a French bra and panty set can set you back a pretty penny if you aren’t careful. How to buy French lingerie for cheap? Savvy shoppers know how to get their favorite French brands like Aubade, Simone Perele and Chantelle at discounted prices. Here are their top tips for bagging a bargain on top French lingerie designers:


1. Shop online

Online stores are a great place to find deals (and who doesn’t love shopping in their PJs?). Online retailers often carry your favorite brands at the best prices and offer a wide selection of items and sizes. Their overhead costs are lower than brick and mortar shops and the competition on the web is fierce so online shops have every incentive to offer good prices. Another advantage of shopping for lingerie online is that you can easily compare prices from different retailers.

French lingerie online


2. Buy items from past collections

Find a retailer that slashes prices on lingerie items from past seasons. This is one of the best ways to get up -60% on top French brands like Aubade and Chantelle! These types of discounts are often available year-round in the discount or outlet section of online shops. For example, Beaute Secrete offers customers huge discounts in the Outlet Sales page of the boutique.

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3. Take advantage of French sales

France has huge national sales twice a year – in the summer and in the winter. During the soldes (sales in French) every store in the country offers discounts on current lines and collections. The sales last about a month and the discounts get bigger and bigger as the days go by. Our expert advice? Do your shopping at the start of the sales or you might find there’s nothing left! You can also take a look at the end of the sales for amazing bargains – sometimes up to 70% off current collections.


There! You now have all the information you need to become a professional French lingerie bargain hunter. Want to get started? Beaute Secrete starts winter sales on January 8th, 2014. Follow us on Facebook for updates and great deals on luxury French lingerie!